Why Handmade Fashion Costs More: The Real Price of Ethical Craft
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By TURATH FASHION, a Palestinian-owned brand in British Columbia · Last updated: October 1, 2026
In this guide
- Handmade vs. hand-finished: what the label should mean
- How a TURATH piece is actually made
- What the price of a handmade piece pays for
- The hidden costs of fast fashion
- Cost-per-wear: the fair way to compare
- When part of the price goes back to the community
- How to check if a "handmade" label is honest
- Frequently asked questions
A $55 embroidered sweatshirt and a $12 one can hang side by side and look similar at a glance. The difference is in what each price actually pays for. This guide breaks it down honestly, including exactly how our own pieces are made, so you can judge any brand's price with clear eyes.
Handmade vs. hand-finished: what the label should mean
"Handmade" covers more than one way of working, and an honest brand tells you which one it uses:
- Made from scratch: the maker cuts and sews the whole garment from fabric.
- Hand-finished or customized: the maker starts with a ready-made garment (often called a "blank") and adds the craft: embroidery, appliqué, hand-cut pieces, hand-stitching and finishing.
- Hand-embroidered: every stitch of the design is sewn by hand with a needle, which can take days for a single panel.
None of these is "less real" than the others. What matters is that the brand is clear about it, and that the price matches the skilled work actually involved.
How a TURATH piece is actually made
We'll be straightforward about our own process. Most TURATH pieces start as quality blank garments: t-shirts, sweatshirts, hoodies and denim jackets. Everything that makes them TURATH is added by us, here in British Columbia, by our two Palestinian founders:
- Design and digitizing. We draw our designs from Palestinian tatreez (cross-stitch embroidery) and keffiyeh patterns, then digitize them in-house so a machine can stitch them stitch by stitch.
- Embroidery, one piece at a time. Each design is stitched individually on our embroidery machine. Nothing is printed on and passed off as embroidery.
- Hand work. We hand-cut pieces like the Palestine map appliqué on our map jacket, and add hand-stitching and finishing wherever a machine can't do the job properly.
- Hand-stitched tatreez from Palestinian women. Some of our jackets carry hand-stitched tatreez strips or panels, and on special order we offer fully hand-stitched tatreez panels made by Palestinian women artisans in refugee camps.
For a hooded denim jacket, that customization alone takes more than three hours per piece, before counting the design and digitizing time.
What the price of a handmade piece pays for
Here's where the money goes in a handmade or hand-finished garment, using our own pieces as the example:
- Skilled time. Labour is the biggest cost in any handmade piece. Several hours of embroidery and finishing on one jacket can't be spread across thousands of identical units the way a factory spreads its costs.
- Design work. Turning a traditional tatreez motif into a stitch file that looks right on denim or fleece takes hours of digitizing and test stitching before the first piece is sold.
- Materials. The garment itself, embroidery thread, backing and stabilizer, plus the hand-stitched tatreez panels on pieces that carry them.
- Small batches. We make pieces in small runs rather than huge production orders, which keeps waste down but means none of the bulk discounts mass producers rely on.
- Craft that carries a culture. Tatreez motifs like the cypress tree, the poppy and the eight-point star come from generations of Palestinian women's work. Paying for the craft keeps it alive and in everyday use. Learn more in our guide to Palestinian tatreez.
- Giving back. 25% of our profits go to humanitarian aid (more on that below).
For reference, our current prices: graphic and embroidered tees from $35 to $60 CAD, tatreez sweatshirts from $55 to $65, embroidered hoodies from $75, and tatreez denim jackets from $135 to $180.
The hidden costs of fast fashion
Fast fashion keeps prices low by moving costs somewhere other than the price tag. Four mechanisms do most of the work:
- Low wages and piece-rate pressure. Garment workers in many supply chains are paid far below a living wage and by the number of pieces they finish, so speed beats safety and quality.
- Overproduction. Huge volumes are made on short trend cycles. What doesn't sell is discounted, dumped or destroyed, and that waste is built into the business model.
- Cheap synthetic fibres. Polyester and acrylic are inexpensive to produce, shed microfibres in the wash and are rarely worth repairing.
- Weak regulation. Producing where wage, safety and environmental rules are loosely enforced saves money, and someone else pays the difference.
Cost-per-wear: the fair way to compare
Cost-per-wear is the purchase price divided by the number of times you wear something. A higher price can work out cheaper if the piece lasts and you love wearing it. Here's an illustrative example; your own numbers will depend on how often you wear each piece and how you care for it.
| Item | Price | Example wears | Cost per wear |
|---|---|---|---|
| Embroidered denim jacket | $180 | 300 (about twice a week for three years) | $0.60 |
| Fast-fashion jacket | $40 | 32 (one season) | $1.25 |
| Tatreez sweatshirt | $55 | 200 | $0.28 |
| Fast-fashion sweatshirt | $12 | 25 | $0.48 |
Three things decide which way the math tips:
- How often you reach for it. A piece you love and wear weekly pays for itself faster than a trend you wear twice.
- How long it lasts. Good care matters: wash embroidered pieces inside out in cold water and skip the dryer to keep the stitching looking sharp.
- Whether it can be repaired or passed on. A meaningful piece gets mended, handed down or resold. Disposable clothing rarely does.
When part of the price goes back to the community
With brands that give back, part of what you pay becomes support for people who need it rather than margin. The key is specifics: a clear percentage, real numbers and named recipients.
At TURATH, 25% of our profits go to humanitarian aid. As of June 2026, that has added up to $35,000 donated since 2023, including a monthly donation to the Gaza Soup Kitchen, alongside giving through organizations like Human Concern International, Penny Appeal, Save the Children and others, and direct support to families. You can see the full list in our guide to ethical clothing brands that give back.
How to check if a "handmade" label is honest
- Look for close-up photos of the stitching, front and back. Real embroidery has texture; printed "embroidery" is flat.
- Ask what's done by hand and what's done by machine. Both are fine, as long as the brand says so.
- Ask who the makers are. Named founders and artisans are a good sign.
- Check giving claims for numbers. "A portion of proceeds" with no figures can't be verified.
Frequently asked questions
Why does handmade clothing cost more than fast fashion?
Handmade clothing costs more because it pays for hours of skilled work per piece, small-batch production without bulk discounts, and fair pay for makers. Fast fashion is cheaper because it relies on very low wages, overproduction and cheap synthetic fibres, pushing those costs onto workers and the environment.
Is clothing still handmade if it starts with a blank garment?
Yes, as long as the brand is honest about it. Many small makers start with a blank tee, hoodie or jacket and add the craft themselves through embroidery, appliqué and hand finishing. That is hand-finished or customized clothing, and the skilled work added is what you pay for.
How are TURATH FASHION pieces made?
TURATH starts with quality blank garments and customizes each one in British Columbia. Our two Palestinian founders digitize tatreez designs in-house, embroider each piece individually, hand-cut appliqué and add hand finishing. Some jackets carry hand-stitched tatreez, and fully hand-stitched panels by Palestinian women artisans in refugee camps are available by special order.
How long does it take to make an embroidered denim jacket?
At TURATH, customizing one hooded tatreez denim jacket takes more than three hours, not counting the time spent designing and digitizing the embroidery. Fully hand-embroidered panels take much longer.
Can I order a fully hand-stitched tatreez piece?
Yes. TURATH takes special orders with fully hand-stitched tatreez panels made by Palestinian women artisans in refugee camps. Email Turath.mona@gmail.com or message @turath.mona on Instagram to ask.


